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Xbox chief Phil Spencer believed a Nintendo merger would have been his 'career moment Xbox chief Phil Spencer believed a Nintendo merger would have been his 'career moment
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Xbox chief Phil Spencer believed a Nintendo merger would have been his 'career moment
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Old 20th September 2023, 07:47   #1
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Default Xbox chief Phil Spencer believed a Nintendo merger would have been his 'career moment

Microsoft Gaming chief Phil Spencer wanted to acquire Nintendo so bad, he considered it a "career moment." One of the leaked documents from the FTC v. Microsoft case was an email Spencer sent to the company's Chief Marketing Officers Chris Capossela and Takeshi Numoto in 2020. The executive talked about how Nintendo was the prime asset for the tech giant in gaming, which is Microsoft's best bet for consumer relevance. He was confident that if there was an American company capable of acquiring Nintendo, it was Microsoft. However, Nintendo was apparently sitting on a "big pile of cash" that made it unlikely to go looking for buyers.

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