Stefan Mileschin

Snapchat on Wednesday unveiled a new partnership with Ticketmaster that will make staying updated on shows and inviting friends a little bit easier. The in-app Mini — a sort of micro-app inside the Snapchat app — functions a little bit like a dating service and can curate a selection of local shows tailored to individual users' interests.

Users are first asked to take a small survey, which allows the app to compile a list of artists and events they might like. They can then swipe right or left depending on if the show sparks an interest, and see if any of their Snapchat friends also liked the event. Snap Maps will also display upcoming concerts and events that are nearby.

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