Stefan Mileschin

21 November 2013, San Francisco – Omate® Launches Global Wearable Hackaton through the Developer Edition of the TrueSmart™

After raising over a million USD funding from Kickstarter, Omate became the 5th most funded project of the Design category. The TrueSmart™ further ahead from the rest of the smartwatches being the most advanced wearable device to date and setting new standards in the wearable industry.

Omate succeeded to commercialize the world’s first water-resistant Android smartwatch 2.0 (standalone) running the Omate User Interface 2.0. The TrueSmart will be shipped to more than 50 countries.

Omate is a telecom software start-up providing solutions for the wearable industry. Omate became a successful hardware company when the startup decided to launch its own product called the TrueSmart™ through the crowd-funding platform - Kickstarter.

More than a watch, more than just a Bluetooth accessory, The TrueSmart™ is a genuine standalone device that can also work independently from your smartphone (smartwatch 2.0) in cellular and WiFi networks.

Furthermore, The TrueSmart™ allows you to record HD videos, take pictures and share them instantly on Social Network Services anytime, anywhere; just a click from your wrist.

The Omate TrueSmart™ is powered by MT6572, a powerful 1.3GHz Dual Core chipset from MediaTek Inc.

"MediaTek is excited to help make the Omate TrueSmart a reality. With our easy to use reference design, we make developing high performing SoC devices cost efficient and affordable. We look forward to see users across the globe enjoying and exploring the potential of TrueSmart, one of the smartest wearable to date", said Siegmund Redl, Vice President and General Manager, Corporate Marketing for MediaTek in Europe.

The TrueSmart™ is the “missing link” in the communication chain as it allows people to stay connected anytime and anywhere especially in places people cannot bring their smartphones. (e.g: Outdoor Activities)

“Our modern culture is smartphone addicted, we constantly check notifications on our smartphones and most of us can’t live without it. The smartwatches 1.0 as we know them did not bring a life-changing experience as they only worked when connected to your smartphones. With the TrueSmart, Omate has revolutionized the wearable industry. Every successful hardware relies on a strong software ecosystem. We are thrilled to be able to work with Tier1 application providers and more than 2,000 Android Developers worldwide, this is like running a giant global Hackaton and we are looking forward to seeing more great applications designed by our community of developers to enhance the TrueSmart ecosystem. The Omate #TrueSmartHackaton can finally start!” says Laurent Le Pen, CEO at Omate.

Omate’s attention to details and commitment in creating the best product together with its backers can also be seen in its latest release of the Ocharger (cradle desktop charger) and high-end design.



The TrueSmart is available in four versions:

- $249 Standard Edition 512MB/4GB (Standard Edition)
- $249 Standard Edition 512MB/4GB (Developer Edition)
- $299 Extreme Edition 1GB/8GB (Standard Edition)
- $299 Extreme Edition 1GB/8GB (Developer Edition)



Editions are all available for preorder on www.omate.com/buy

ABOUT OMATE :

Omate® is a vertically integrated Original Design Manufacturer designing wearable wireless computing technologies. Our first product Omate® TrueSmart™ is a unique hi-tech companion that helps manage your connected life and manage both Business and Leisure moments through your wrist. More than a watch, more than just a Bluetooth accessory, Omate® TrueSmart™ is a genuine standalone smartwatch that can also work independently from your smartphone. Omate® TrueSmart™ is a camera, a phone, a GPS, a security device, a sport trainer, a social buddy, a health & fitness partner,...The Omate® TrueSmart™ packs a 2G/3G phone/modem connectivity and is running Omate® launcher on top of Google Android 4.2 along with a wide range of impressive features and apps. Stay tuned with Omate®!