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Netflix is becoming an ad-tech company
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Old 17th May 2024, 08:37   #1
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Default Netflix is becoming an ad-tech company

There was a time when streamers wooed potential customers with the promise of an ad-free experience. In recent years, however, companies such as Netflix, Amazon, Disney and more have hiked up their prices and made an ad-supported tier the most affordable option. Now, Netflix is taking the next step towards becoming a de-facto ad tech company by moving its development in-house, according to The Hollywood Reporter.
https://www.engadget.com/netflix-is-...0.html?src=rss
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