Stefan Mileschin

Cooler Master is launching a new slogan: "Make It Yours." The slogan kicks off a new drive to harness "the Maker Spirit" in Cooler Master's products and community.
"The maker spirit is that curiosity to know how and why things work, and the satisfaction that stems from taking ownership of something you make," said Roger Lin, Cooler Master's Chief Executive Officer. "People want unique products to express themselves, that's human nature."

As part of a drive to capture the maker spirit earlier this year, Cooler Master invited a team of renowned PC industry veterans, including Richard Surroz from the US, Peter Brands and Richard Kier of the Netherlands, Mathieu Heredia of France, and Ronnie Hara of Brazil (by way of Japan), to Taipei for a week-long workshop on the future of case technology.

http://www.techpowerup.com/213085/co...rs-slogan.html