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ASUS, HTC, Acer fall short of smartphone shipment targets ASUS, HTC, Acer fall short of smartphone shipment targets
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ASUS, HTC, Acer fall short of smartphone shipment targets
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Old 27th December 2016, 10:44   #1
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Default ASUS, HTC, Acer fall short of smartphone shipment targets

Shipment delays, price competition, slower sales

According to the latest claims from industry sources, the three leading Taiwan-based smartphone vendors Asustek, HTC and Acer have all missed their target smartphone shipments for 2016 due to price competition and lower-than-expected sales in certain countries.

Asustek was originally expected to ship 25 million smartphone units this year, but the forecast has dropped to 20 million units due to delayed shipments of its ZenFone 3 family of products, along with lower-than-expected sales in China, the US and Europe. The company is reportedly having a hard time competing with local Chinese vendors, while in India it will continue to face price competition going into next year.

http://fudzilla.com/news/mobile/4246...ipment-targets
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