Apple thinks it might have a simple way to attract wary publishers to Apple News — give them a larger slice of app sales. TechCrunchreports that Apple has launched a News Partner Program that lowers the tech firm's cut of App Store subscriptions from 30 percent to 15 percent "from day one" if qualified publishers provide their content in the Apple News Format. Outlets previously had to wait until an app's second year on the App Store before Apple's share dropped to 15 percent.
https://www.engadget.com/apple-news-...2.html?src=rss
Apple will take a smaller cut of in-app fees from publishers who use Apple News
27th August 2021, 06:12
Apple will take a smaller cut of in-app fees from publishers who use Apple News 
