AMD yaps at Intel's tablet rebates

Stefan Mileschin · 22nd April 2014, 07:32

AMD is incandescent with rage at Intel's cunning plan to offering rebates to device makers that use its chips for tablets.

Intel needs to win over lots of tablet makers in 2014 to hit its target of 40 million and is offering OEMs rebates for using its chips.

AMD Chief Executive Rory Read said during a first-quarter conference call on Thursday about contra revenue or rebates that Intel gives device makers to incentivise them to use its chips. In this case, chips that go into tablets

He said that AMD had a competitor that's really taking a "different approach" in terms of revenue management by using rebates.

"They have a different philosophy on profitability sometimes, but this idea of contra revenue is a foreign idea to us," he said.

As far as PR is concerned that is fighting talk and is the equivalent of making comments about a rival's mother. While he did not mention the words antitrust it must be in his mind.

http://news.techeye.net/chips/amd-ya...tablet-rebates

22nd April 2014, 07:32	#1
Stefan Mileschin [M] Reviewer Join Date: May 2010 Location: Romania Posts: 153,541	AMD yaps at Intel's tablet rebates AMD is incandescent with rage at Intel's cunning plan to offering rebates to device makers that use its chips for tablets. Intel needs to win over lots of tablet makers in 2014 to hit its target of 40 million and is offering OEMs rebates for using its chips. AMD Chief Executive Rory Read said during a first-quarter conference call on Thursday about contra revenue or rebates that Intel gives device makers to incentivise them to use its chips. In this case, chips that go into tablets He said that AMD had a competitor that's really taking a "different approach" in terms of revenue management by using rebates. "They have a different philosophy on profitability sometimes, but this idea of contra revenue is a foreign idea to us," he said. As far as PR is concerned that is fighting talk and is the equivalent of making comments about a rival's mother. While he did not mention the words antitrust it must be in his mind. http://news.techeye.net/chips/amd-ya...tablet-rebates

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