It appears you have not yet registered with our community. To register please click here...

 
Go Back [M] > Madshrimps > WebNews
Adobe and Microsoft team up to take on Salesforce Adobe and Microsoft team up to take on Salesforce
FAQ Members List Calendar Search Today's Posts Mark Forums Read


Adobe and Microsoft team up to take on Salesforce
Reply
 
Thread Tools
Old 28th March 2019, 09:48   #1
[M] Reviewer
 
Stefan Mileschin's Avatar
 
Join Date: May 2010
Location: Romania
Posts: 153,575
Stefan Mileschin Freshly Registered
Default Adobe and Microsoft team up to take on Salesforce

The enema of my enema is my friend

Adobe and Microsoft are partnering to bolster each other’s sales and marketing software capabilities to take on Salesforce.com.

Adobe, and Microsoft hope to make it easier for users of Adobe’s marketing software to find and target teams of potential customers for business goods the Volish owned LinkedIn.

The big idea is that if an Adobe customer is selling medical equipment to a hospital, for example, the new partnership will make it easier to target tailored LinkedIn ads to all of the people involved in the purchasing decision, such as doctors, technicians and finance managers.

If the marketing campaign works, salespeople could then use Volish sales software to help close the deal.

Adobe senior vice president of digital experience Steve Lucas said that the LinkedIn network was a holy grail for business marketers.

Adobe has in recent years turned to make the software used for marketing campaigns, which use its software.

Microsoft wants to grow a business called Dynamics 365, software used by salespeople to track sales. Its $26 billion acquisition in 2016 of LinkedIn, the most common tool used by sales people was a crucial part of the cunning plan.

Salesforce, the cloud software company that offers both sales and marketing software.

By integrating their systems, Adobe and Microsoft can offer something arguably “a lot broader” than Salesforce.

https://fudzilla.com/news/48398-adob...-on-salesforce
Stefan Mileschin is online now   Reply With Quote
Reply


Similar Threads
Thread Thread Starter Forum Replies Last Post
Salesforce CEO says no to Twitter bid Stefan Mileschin WebNews 0 15th October 2016 15:36
Salesforce urges EU to block Microsoft's acquisition of LinkedIn Stefan Mileschin WebNews 0 4th October 2016 08:39
Oculus joins team Microsoft Stefan Mileschin WebNews 0 15th June 2015 06:33
Salesforce is too pricey for Microsoft Stefan Mileschin WebNews 0 26th May 2015 11:55
Microsoft, Dropbox team up Stefan Mileschin WebNews 0 6th November 2014 07:53
Adobe's Photoshop guru John Nack is heading to Google's photography team Stefan Mileschin WebNews 0 4th February 2014 09:09
Microsoft Comments On Adobe's Subscription Only Move Stefan Mileschin WebNews 0 9th May 2013 08:42
Salesforce boss reveals dystopian future where software looks like Facebook Stefan Mileschin WebNews 0 24th September 2012 07:49
Microsoft gives Adobe Reader a Protected Mode jmke WebNews 0 21st July 2010 10:06
Microsoft offers beta of Adobe rival Sidney WebNews 0 10th June 2005 16:10

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off


All times are GMT +1. The time now is 09:04.


Powered by vBulletin® - Copyright ©2000 - 2024, Jelsoft Enterprises Ltd.
SEO by vBSEO