Itch.io marketplace now requires asset creators to disclose their use of gen AI

Creators who sell assets on itch.io will now have to be a lot more upfront about using generative AI. The marketplace for independent digital creators has introduced a new rule that requires users to label their projects if they were produced using generative AI tools, such as ChatGPT and Midjourney. Users will see an AI generation disclosure box when they upload their projects. If they confirm that their project contains AI-generated output, they'll be required to indicate what kinds of content were made with generative AI, whether they're graphics, sounds, text and dialogue or code.