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@ 2024/01/17Shoppers and stores lost out
Self-checkout at stores had failed mainly as a technology, with the stores and customers losing out.
.For shoppers, self-checkout was meant to be quick and easy. Retailers hoped it would save them money hiring staff. Their idea: why pay six staff when you could spend one to watch customers at self-service tills, as they do their work of scanning and packing for free?
However, it looks like the whole thing backfired because while the technology was not that bad, the humans using it were hopeless.
Customers are still lining up. They need store staff to help fix kiosk errors or check their IDs for age-limited items. Stores still need workers to help them and look after the machines.
Self-checkout at stores had failed mainly as a technology, with the stores and customers losing out.
.For shoppers, self-checkout was meant to be quick and easy. Retailers hoped it would save them money hiring staff. Their idea: why pay six staff when you could spend one to watch customers at self-service tills, as they do their work of scanning and packing for free?
However, it looks like the whole thing backfired because while the technology was not that bad, the humans using it were hopeless.
Customers are still lining up. They need store staff to help fix kiosk errors or check their IDs for age-limited items. Stores still need workers to help them and look after the machines.
