Meta's controversial ad-free subscription is facing scrutiny from EU privacy campaign

In a bid to comply with updated privacy rules in Europe, Meta recently gave Facebook and Instagram users in the region an ultimatum. They either had to agree to receive targeted ads or sign up for a €10 per month subscription for each app (or stop using them altogether). That would give users the choice of opting out of ad tracking, but they'd have to pay a hefty sum to do so.